BuyUpvotes Team
When it comes to acquiring first customers, most entrepreneurs immediately think of Google Ads, Facebook Ads, or SEO. However, there is a platform that allows you to attract targeted users with virtually no budget — Reddit.
Every day, millions of people use Reddit to find solutions, discuss products, get recommendations, and share experiences. Communities exist for almost every topic: SaaS, crypto, programming, marketing, design, gaming, e-commerce, education, and hundreds of other niches.
The main advantage of Reddit is that users openly talk about their problems. Your job is to offer a solution at the right moment.
In this article, we'll walk through a step-by-step strategy for getting your first 100 customers from Reddit.
Most social networks are built around content and entertainment. Reddit works differently.
People come here to:
If your product solves a specific problem, Reddit can become one of the most effective customer acquisition channels available.
But there's an important nuance: Reddit is not a storefront. It's a living community where trust is earned through activity, not banner ads. That's why early visibility of a post is critically important.
Before publishing your first post, you need to understand:
For example:
SaaS or startup service:
Gaming project:
Productivity app:
The more precisely you define your audience, the higher your conversion rate will be.
The mistake most beginners make is posting links everywhere they can.
Instead, build a list of 20–50 relevant communities. When choosing a subreddit, pay attention to:
Audience size
Large communities offer broad reach, but high competition makes promotion harder.
Activity
20,000 active members beats 500,000 subscribers with no discussions.
Rules
Some subreddits ban all promotional content. Others allow: case studies, product journey stories, AMA sessions, tool reviews.
Always read the rules before posting.
A new account with a single post raises red flags.
Before promoting anything:
Reddit users are far more likely to engage with accounts that look natural and have a history of activity.
Tip: If you want to speed up this process or run promotion from multiple profiles at once, ready-made Reddit accounts with history and karma let you start without waiting weeks.
Even a perfect post can flop if published at the wrong moment. Timing directly affects how many people see your content in the first few hours — and those hours determine your overall reach.
Research shows that the best times to post on Reddit are Monday, Saturday, and Sunday mornings in US Central Time. On weekends, users spend more time on the platform, comment more actively, and vote more frequently.
Optimal posting times at a glance:
| Day | Best Time (US Central Time) |
|---|---|
| Monday | 6:00 AM – 8:00 AM |
| Tuesday | 5:00 AM – 9:00 AM |
| Wednesday | 8:00 AM – 10:00 AM |
| Thursday | 5:00 AM – 9:00 AM |
| Friday | 6:00 AM – 8:00 AM |
| Saturday | 5:00 AM – 9:00 AM |
| Sunday | 8:00 AM – 10:00 AM |
Since the majority of Reddit users are based in the United States, US time zones are the primary reference point. For a deeper breakdown of how to find the optimal posting time for each specific subreddit, read our full guide: The Best Times to Post on Reddit for Optimal Exposure.
The most common mistake looks like this:
"Hey! I built a service. Here's the link. Buy it."
Posts like this usually get downvoted or removed by moderators.
Instead, use a value-first approach. Help people first:
When people start to trust you as an expert, sales happen much more naturally.
One of the most underrated promotion strategies on Reddit.
Look for posts like:
If your product genuinely fits what someone needs, leave a helpful reply. Comments often bring in more customers than your own posts.
Many companies focus exclusively on publishing posts, forgetting that a large share of discussions and conversions happen in the comment section. For a closer look at how comments drive promotion, see How Buying Reddit Comments Accelerates Post Promotion.
When a potential customer opens a post, they read the comments before clicking a link or signing up. An active discussion helps to:
In practice: posts that receive 15–30 comments in the first hours after publishing generate 3–5x more organic traffic. Many teams deliberately seed initial activity under their posts — through colleagues, partners, or dedicated services.
People love real stories. Instead of ads, publish:
Example post titles:
These posts feel authentic and consistently generate high engagement.
Even high-quality content can go unnoticed if it doesn't get activity in the first few hours after publishing.
Reddit's algorithm takes into account:
The more activity a post gets at the start, the more likely it is to reach a larger audience. To understand what makes posts keep growing, read How Reddit Posts Get Upvotes and Why Some Publications Grow Consistently.
That's why experienced marketers plan not only their content and posting time, but also their strategy for boosting initial engagement. This can include coordinating with a team, rallying loyal followers, or using services that provide upvotes and comments at the right moment.
Educational content consistently outperforms advertising. For example:
Inside the piece, you can naturally mention your own product as one of the solutions.
AMA stands for Ask Me Anything.
If you have an interesting case study, a successful launch, or real industry experience — host an AMA session. Users ask questions, you answer. This format quickly builds audience trust and gives you a natural opportunity to mention the tools you use.
Thousands of new posts appear on Reddit every day. Use keyword searches:
This lets you find potential customers at the exact moment a need arises — and offer your solution while they're actively searching.
After a few weeks of activity, analyze:
Double down only on what's already working.
Spam
Reddit quickly identifies pushy advertising.
Ignoring the rules
Many accounts get banned precisely because they violate subreddit rules.
Selling without trust
Users buy from people they trust.
Lack of consistency
One post rarely brings 100 customers. Reddit requires systematic effort.
Posting at the wrong time
A post published at 3 AM US Central Time loses most of its potential reach. Always factor in timing — especially for important posts.
Only targeting large subreddits
Smaller niche communities often deliver much higher conversion rates.
Ignoring early engagement
Publishing without an initial boost is like launching a rocket without fuel. The first hours determine whether your post reaches a wide audience or disappears into the feed.
There's no single answer. For some projects, one viral post is enough. For most companies, the journey looks something like this:
Consistency matters more than volume.
Picture two identical posts published at the same optimal time.
The first has 1 comment and 3 upvotes. The second has 25 comments with active discussion and 200 upvotes.
In most cases, users will perceive the second post as more credible and worth their attention. On Reddit, social proof plays a massive role: active discussions build trust, drive interest, and increase the likelihood of conversion.
That's why professional marketers treat early post activity just as seriously as the content itself and the posting time. Upvotes and comments in the first hours are a signal to the algorithm — and to real users — at the same time.
If you want to give your posts the right start, our service helps with comments, upvotes, and ready-to-use Reddit accounts — everything you need to hit the ground running on Reddit.
Reddit remains one of the best platforms for acquiring your first customers without a large advertising budget. Companies that come to the platform with the goal of helping users — rather than just selling — consistently achieve better results.
Study communities, choose the right times to post, participate in discussions, and build your reputation. And when you need a fast start — use tools that give your posts the attention they deserve from the very first minutes.
Reddit can become not just a traffic source, but a full-fledged growth channel for your business.
